All photography provided by Aaron Rosa
I thought Virtual Reality was a gimmick. Like 3D movies, I thought it was a hook, a way to make me spend $10 extra on a movie ticket. Then I watched a 360 news report about refugees in Greece.
At that moment I had to produce in this medium.
Our Mission
To produce quality stories that need to be experienced, to preserve memories that deserve to be felt, and to be pioneers in a virtual world.
“What is it like to walk in someone else’s shoes? Books allow us to imagine it, and movies allow us to see it, but VR is the first medium that actually allows us to experience it.”
Why 360? Why not a traditional medium like still photos or video?
Virtual reality experiences have unparalleled ability to provoke a genuine emotional response.
- For organizations advertising property or spaces, there is no better way to convey size and detail to customers through 3D visuals and spacial sound.
- The ability to recreate an environment digitally allows us to add enhancements to the space like dynamic graphics, a digital tour guide, or traditional 2D photo/visual accompaniment.
Will people actually watch this? Is it all just a gimmick?
- This holiday season’s top selling toys all incorporated virtual reality. Headsets for flying drones, playing video games (Playstation VR), and low cost consumer use (Google Daydream, Gear VR), are already ubiquitous with many looking for content to feed their new toys.
- Low cost distribution such as wholesale brandable Google Cardboard headsets and Oculus Go eliminate the most glaring of obstacle to adoption, the lack of a headset.